My name is Erin Weigel, and I am a graphic & web designer / social media marketer. I work closely with small business owners nationwide to find solutions to their design & marketing needs.
If your company needs branding, social media implementation or web design, please contact me.
Twitter is a great free resource for maintaining and growing your customer base. Here are a few ways Twitter can work for your business:
Twitter can be a natural extension of your existing customer service department by responding to concerns and comments from customer followers. It’s also great way to share useful information with those who are interested in your product or service.
Creating a successful email campaign requires thought and hard work. Here are a few key principles to remember when working on your next marketing email.
Always make it easy for readers to engage further with your company. Add links to your Facebook and Twitter accounts, and encourage people to share on Google+. Many email marketing platforms (such as Constant Contact and Mailchimp) make this kind of engagement as simple as clicking a button.
If you’re looking for an efficient way to manage your social media accounts, Hootsuite is here to help. Here is a list of reasons why I love Hootsuite…
With Hootsuite, you can easily manage all of your social media activity through one interface. Simply setup ‘streams’ for each platform you wish to monitor and post new content right from Hootsuite. It’s an incredible time management tool.
WordPress is a great way to develop both blogs and web sites. Plugins make it possible for you to integrate virtually any functionality into your site. Here is a list of my must-have plugins for WordPress web sites.
This must-have plugin for WordPress easily allows you to optimize your content for search engines. Just fill in the fields at the bottom of each post with descriptive sentences and keywords so your web site can be accurately cataloged for organic Google searches.
Facebook has its own unspoken social code and expectations from its users. Learn how to interact with your followers on Facebook to maintain and grow those all-important business relationships.
Here are some tips for managing your business’s Facebook page…
Stay relevant to your followers by publishing one (maybe two) interesting posts a day. This frequency is great for making an impression, but not overwhelming so your followers don’t hit ‘unlike’ button.
